Derived from the acronym, VIZ BRANZ, mean "Vision In Branding With Zest".

The Corporate logo uses 4 dots to form the letter "V". Each of the 4 dots represent the core value of VIZ BRANZ's corporate personality namely:

Professional, Innovative, Passionate & Loving.

Its arrangement in progression also symbolizes the train of thought in that VIZ BRANZ is always innovating for better ideas & products to meet its business plans.

The colour red is used to symbolize auspicious and prosperity, indicating a bright future ahead.